The American Society of Plastic Surgeons (ASPS) recently released their statistics for 2010. They analyzed data finding that 13.1 million cosmetic procedures were performed last year, up a full 5% from 2009. The ASPS attributes this rise in procedures to the rise in consumer confidence in 2010 as the economy sees a rebound, as well as other factors.
ASPS President Dr. Philip Haeck said in a press release, "The financial markets are at a two year high, we're seeing a double digit increase in the percentage of auto sales over a year ago, and as the aging population continues to grow, people are investing in plastic surgery procedures to help stay competitive in the workplace. The growth in cosmetic plastic surgery procedures is multi-factorial."
Surgical procedures increased 2% and the top five were:
Non-surgical procedures rose as well, up 5% from 2009. The top 5 were:
- Botulinum toxin type A (Botox / Dysport)
- Soft tissue fillers
- Chemical peel
- Laser hair removal
Some interesting facts to note from the stats include the 9% rise in facelift procedures which hadn't seen an increase since 2007. Silicone implants are now used in 60% of all breast augmentations, and all body contouring procedures saw growth in 2010. "There's some pent up demand for cosmetic surgical procedures," said Dr. Haeck. "People have waited a couple of years or more to have procedures, until their finances were at least somewhat back in order. But, all indications are, more consumers are again willing to spend more to look better."
While the ASPS reported a rise in the total number of cosmetic procedures in 2010 vs. 2009, American Health and Beauty saw a rise in consumer interest and expect 2011 to be even stronger. Across the board in the aesthetic industry, numbers posted of reader interest and research has shown large gains verses the year before. "Even between the months of December 2010 and January 2011, American Health and Beauty has already seen nearly 44% rise in its traffic. Although it is still early in the game, we believe that consumer interest in aesthetic procedures will only continue to rise throughout 2011 - perhaps even transcending the numbers of years past," says Editor in Chief, Keith Veseleny.